The 2023 is the first year of post-pandemic recovery and is the development year of business transformation. Global enterprises are in a rapidly changing business environment, where design is closer to management than ever before, becoming an important part of corporate leadership. Leveraging design-oriented development to create value, in order to enhance a company’s competitiveness, is the opportunity and challenge we are facing.
We must based on long-term development for the enterprise and apply design thinking to make overall plans for products and the company. Designers must be able to think beyond single solutions to ensure that their solutions align with the overall strategy and vision of the organization, so as to drive sustained innovation and growth, enhance the company’s competitiveness, and promote sustainable development for the well-being of all humanity.
IXDC2023国际体验设计大会，全球领先的用户体验创新盛会，WDO世界设计组织成员。秉承“为人民设计”的宗旨，IXDC2023大会以“设计领导力（Design Leadership）”为主题，从“创新(Innovative)”、“系统 (Systematic)”、“商业 (Commercial)”三个关键维度出发，认真探索与分析我们正在亲历的创新与改变，启发行业在变局中的深思，以设计践行可持续发展，以设计引领创造价值，充分发挥设计引领的价值，帮助人们打造一个创新、多元的美好世界，以实现人类命运共同体的成功。
As a member of WDO World Design Organization, IXDC2023 (International Experience Design Conference) is the world’s leading event for user experience innovation. Adhering to the principle of “designing for the people”, IXDC 2023 will focus on “Design Leadership” as its theme. Starting from three key dimensions – “Innovative”, “Systematic” and “Commercial”, the conference will carefully explore and analyze the innovation and changes we are currently experiencing, inspiring the industry to deeply reflect onn the changing landscape. Through the event, IXDC 2023 aims to practice sustainable development, lead the creation of value, and fully leverage the value of design-oriented development to help people build an innovative, diverse and beautiful world, thereby achieving the success of a community of shared future for mankind.
The high-quality development of humanity cannot be achieved without innovation. Digitalization and intelligent industries have become mandatory subjects for the future. Technological Innovation and progress are making people’s lives and work smarter, convenient and efficient. In the era of artificial intelligence, the challenge facing global designers is not only to create new products but also to use design thinking to gain insights into users, fully unleash creativity, drive business competitiveness, help define the characteristics of a new phase of digital civilization, and help us envision and lead a new world.
Reducing costs and increasing efficiency are key to sustainable growth for businesses, and the sustainable development of human well-being involves not only individual products and models, but also entire systems and production chains across various industries, as well as their interdependent relationships with social, cultural, ecological, and economic factors. Designers need to full utilize their insight and through “design leadership”, to construct a more systematic framework that systematically connects enterprises, products, services, in order to jointly create a safer and more secure ecological world.
To enhance the competitiveness of a business, it is essential to leverage design leadership to create value. We always prioritize user needs and strive to strengthen the internal drive in product experience design to help business indicators grow through growth design, tooling, and other means. By boosting internal strengths and enhancing the external competitiveness of the enterprise, we can achieve success in the marketplace. Design leadership is the constant of the enterprise.
IXDC International Experience Desgin Conference is committed to leading the development of the experience design industry and building an international innovation platform for the experience economy through “design diplomacy”. The conference shares the cutting-edge experience trends, theories, methods, cases, and practices of design, technology, and business. IXDC is a cross-border innovation platform that connects China to the world and is a member of the World Design Organization (WDO). By building bridges across national, cultural and linguistic boundaries, IXDC helps everyone gain the essential global perspective needed to face the challenges of the twenty-first century. Since 2009, tens of thousands of design, technology and business leaders have gathered here to share the most amazing success stories, methods, theories, experiences, honors, contacts, opportunities, and the collision of ideas for exchange of learning. Experience-driven design enables change and makes the world a better place. Guided by the principle of “Design for people”, IXDC2023 invites global partners to work together to build a safer and more secure world of digital civilization.
Contact: 18826260168(Rose), 18988948279(Sunny)
设计 | 罗志国
编排 | 庄婕
终审 | 苏菁