Inclusive Design: Empathy-led Innovation (一)
  • Julia Carlson Julia Carlson Microsoft UX Designer

    Julia Carlson is a UX Designer at Microsoft with 8 years of experience working on the Windows operating system. She started her career as a front-end developer for Windows Phone in 2011 with a focus on UI craftsmanship, product testing, and design process improvements.

    Since then, she has transitioned to a UX Design role, focusing on input experiences, incubation projects, and tailoring Windows for innovative new devices. In the past year, she has been on a mission to integrate Inclusive Design into her day-to-day process and act as a champion for accessibility on her team.

    Julia graduated with a degree in Visuals Arts from Seattle University and a degree in Graphic Design from Seattle Central College.

  • Yannis Paniaras Yannis Paniaras Microsoft Principal Design Architect

    Yannis Paniaras / 潘业思 is an Italian-Greek designer, and has served as a principal level design architect for Microsoft. He brings 18 years of experience in design and management across diverse geographic markets and cultures.
    In 2002 Yannis relocated to China through an intergovernmental cooperation between the European Union and the Chinese government. Between 2003 and 2015 Yannis held senior and director level roles in design management for Microsoft and Nokia Design.
    In his latest leadership role at Microsoft’s CSEO Studio, he is collaborating with the Studio Transformation team on organization-wide strategy and execution through design lead initiatives to enable and accelerate CSEO’s transformation.
    Through collaborative partnerships with Microsoft’s design community and research, he is investigating and envisioning the changing nature of design, and the impact that the emergence of new technologies has for designers and their organizations.
    Yannis graduated with a Master of Arts degree from the Aalto University in Helsinki, Finland. He has been educated in Italy, United States, Finland, Sweden, and China.

related session

Inclusive Design: Empathy-led Innovation (一)

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Session D16
Meeting room 305
Time 07/13 09:00-12:00
Type Workshop
Language English
Direction User Research
keynote content
Content Introduction

How can diversity act as a source of innovation and disruption? How can cross discipline teams understand and act on empathy to create transformational change? How can inclusive, customer-driven leadership be applied to business decisions, cultures, and processes?

A holistic design practice aims to conceive solutions that successfully address and solve fundamental needs in our everyday lives. During the conception, design and research processes, we need to ensure that we do not subconsciously limit our perspectives through personal biases. Designing products for large and global audiences require a broader spectrum of inclusion that embraces a wider range of human needs and values.

The unintentional presence of bias in the design process can manifest across different levels, and it leads to limitations in the design and to exclusion.
1. The inability at a personal level to empathize with a broad spectrum of human needs and conditions leads to unintended exclusion.
2.The lack of understanding of inclusive user scenarios leads to narrowly defined products that fail to address global human needs.
3.The lack of consideration of an inclusive product ecology at the platform level introduces systemic risks that limit its growth and universal quality.

In this workshop, the speakers will focus on both theoretical and practical aspects; introducing the core principles and methods of Inclusive Design for the conception and design of products with a global inclusive index. Taking into consideration the users’ multidimensional needs from a variety of angles we can reframe the context to be one of inclusive, and strategically drive ideas and decisions towards the desired path.

In this workshop, the participants will explore design thinking and inclusive design methods, service design, and practical applications at Microsoft. We will combine Microsoft product examples to explain the practical use of inclusive design in the product process, share how to discover new demand pain points and design opportunities, and ultimately help your design to better meet the needs of users and achieve product goals. Join us to explore your role in empowering, equipping, and motivating your team, bringing inclusive design to the forefront. The one-day experience will help participants gain a deeper understanding of both the theory and practice of Inclusive Design and its transformational influence on culture or products. Over 10,000 people at Microsoft have attended this type of workshop. This has been taught to university students around the world, most recently at New York University, Brown University, Rhode Island School of Design, and the Massachusetts Institute of Technology.

Inclusive design 101:
1. Learn about inclusive methods and principles as a building module
2. Investigate cases from Microsoft, including:
2.1 Product - Learning tools, Xbox Adaptive Controller, Cortana Show Me, etc.
2.2 Culture - Diversified Recruitment Program, Diversity & Inclusion Leadership Training

Structure and Agenda

Target Audience

Participants Benefit

Work Case
  • Diversity & Inclusion
  • Inclusive design guidelines
  • Five ways to identify bias
  • A methodology that enables and draws on the full range of human diversity to build equitable experience.
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  • Diversity & Inclusion 14
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  • A methodology that enables and draws on the full range of human diversity to build equitable experience. 44
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