Guo Sihan PEGA D&E Design Manager
Nowadays, the efficiency of machines has already surpassed that of human beings in many fields, the development of artificial intelligence endows machines with deep learning abilities, which not only makes them stronger than ever before, but also fills them with temperatures and emotions.
What do we think about the influence of the changes in science and technology that permeates every aspect of life, such as food, clothing, shelter, transportation, education and music? How to observe? What will technology break us down into? How to find new opportunities? Looking back, what necessary functions do the home-based companion robots need? What chicken rib functions should be discarded? The future "she" is not only the role of life housekeeper, but the intimate partner of chatting.
This workshop will show you a glimpse of technology development and future life trends of AI, and explore how they closely influence each other. The participants will have further blueprints and plans for the development of smart products in the future.
1. Introduce the regression model and content analysis method that are most commonly used in trend analysis
2. PEGA observation: trends in science and technology - life trends - blueprint for smart life in the future
3. Introduce how to create user experience and surpass simple hardware design through cross-thinking and verification of smart products
4. Group practices
4.1 The host guides the use of user's journey maps, leads the team to look down on the whole life picture from users' thinking, and finds out the pain points and sweet points from it.
4.2 Find 'Moments of Truth' from horizontal time axis and vertical research dimension axis (such as explicit behaviors, inner activities and emotional feelings)
4.3 Publish outposts: grab new science and technology
4.4 Imagine smart products that can solve pain points: determine the main functions and characteristic functions of products to define products
4.5 Conditions of selections and function definitions
1. Course background introduction and mutual understanding
2. Guide to scientific and technological trends
3. Analysis of future life trends
4. Persona with User Journey Map
5. Group creativity presentation
6. Selection and conclusion
1. Intelligent product development managers
2. UX / designers
3. Those who are interested in AI intelligent hardware development
1. Definition and conditions of early-stage functions of future intelligent product development
2. The entry points of innovation proposals of future intelligent products
3. Grasp the veins and observations of scientific and technological trends